Modular Page Builder
Reusable and iterative designs. Instead of just creating a site, we made the library of sections, enabling us to build new landing pages with drag-and-drop. This approach speeds up testing new ideas and allows non-designers to work with the site.
Single Screen
My responsibilities included UI design, user interviews (peaking at 13 per week), and secondary research. For example, to address long loading times in web3, we consolidated modules with slow loading speeds into a single screen with catalogs (previously, these were separate pages). This allowed users to interact while waiting, which increased NFT rentals by 32%.
Mobile First
The airdrop and retrodrop pages are designed for users to check their eligibility to receive cryptocurrency and find out the size of their allocation.
Gamification
UI Megadrop is a user dashboard where tasks are displayed in a gamified format, encouraging users to rent out and lease NFTs, as well as perform other actions related to our partners.
Flexibility
With the IQT crypto token as a project, we can simply apply a new gradient color to familiar patterns, even one that deviates from the principles of the main color palette.
